Qatar Tourism receives 13 international awards to date – Qatar … – ZAWYA

Marketing

For its Visit Qatar website and mobile application
Qatar Tourism (QT) has received a total of 13 international digital awards to date, a testament to its successful efforts to modernise digital assets and launch innovative, personalised, and data-driven experiences.
Most recently, Qatar Tourism was awarded World's Best Tourism Authority Website and Middle East's Best Tourism Authority Website at the 2nd Annual World Travel Tech Awards 2022. Voted for by travel professionals, media and consumers worldwide, these accolades recognise Qatar Tourism’s commitment to excellence.
This summer Qatar Tourism also won the prestigious Adobe Experience Maker Award 2022 in “The Orchestrator” category for outstanding customer journey orchestration across different channels, locations, languages, and platforms. The win was secured due to Qatar Tourism’s digital marketing efforts, which included the Visit Qatar’s Mobile Application and Visit Qatar Website, that are now available in eight languages – English, French, Italian, Arabic, German, Turkish and Spanish, and most recently Chinese. Qatar Tourism’s digital initiatives have reached more than 400 million people to date.
Furthermore, Qatar Tourism has also recently scooped up a bronze award for its Visit Qatar Mobile Application at the Digital Communication Awards 2022, which have been rewarding outstanding online projects and campaigns since 2011. QT’s Visit Qatar website was also shortlisted as one of the top five websites.
Chief Operating Officer of Qatar Tourism, Berthold Trenkel, said: “We are delighted that our digital efforts continue to be recognised by leading organisations around the world. As one of the fastest-growing tourist destinations in the world, it is imperative that we remain at the forefront of the travel industry. Understanding that personalisation is the future in travel needs, we designed our Visit Qatar Mobile Application to be a user-centric digital travel companion, personalising recommendations of nearby attractions and points of interest based on user preferences. Having such curated insights at the fingertips of our visitors helps to create a superior and memorable experience in Qatar.”
Moreover, Qatar Tourism received five digital awards at the Horizon Interactive Awards 2021, including ‘Best in Show,’ ‘Best Overall Mobile App,’ ‘Best in Category for Web Tows & Municipalities,’ ‘Best in Category for Web Travel and Tourism,’ and ‘Gold in Global Campaign for Social Media Strategy.’ QT has also received two dotCOMM awards – a Gold award for the Visit Qatar website and a Platinum award for the Visit Qatar mobile application – a reflection of the success of QT’s digital transformation, implemented to enrich the visitor experience and promote Qatar as a tourist destination.
Personalisation and tailoring content based on the user’s preferences has helped Qatar Tourism deliver more targeted, timely, and customised communications to travellers, in line with its 2030 Tourism Strategy.
-Ends-
For media-related inquiries, please contact Qatar Tourism’s Press Office on: pressoffice@visitqatar.qa  
About Qatar Tourism
Qatar Tourism’s mission is to establish Qatar as a place where cultural authenticity meets modernity, and where people of the world come together to experience unique offerings in culture, sports, business and family entertainment, rooted in Service Excellence. Qatar Tourism will regulate and develop the tourism industry, encouraging investment from the private sector. It will set the national strategy for the tourism sector, reviewing it periodically and overseeing its implementation, with the aim of diversifying tourism offerings in the country and increasing visitor spend. Through our network of international offices in priority markets, and cutting-edge digital platforms, Qatar Tourism is expanding Qatar’s presence globally and enhancing the tourism sector.
Web: www.visitqatar.qa

© Press Release 2022
Disclaimer: The contents of this press release was provided from an external third party provider. This website is not responsible for, and does not control, such external content. This content is provided on an “as is” and “as available” basis and has not been edited in any way. Neither this website nor our affiliates guarantee the accuracy of or endorse the views or opinions expressed in this press release.
The press release is provided for informational purposes only. The content does not provide tax, legal or investment advice or opinion regarding the suitability, value or profitability of any particular security, portfolio or investment strategy. Neither this website nor our affiliates shall be liable for any errors or inaccuracies in the content, or for any actions taken by you in reliance thereon. You expressly agree that your use of the information within this article is at your sole risk.
To the fullest extent permitted by applicable law, this website, its parent company, its subsidiaries, its affiliates and the respective shareholders, directors, officers, employees, agents, advertisers, content providers and licensors will not be liable (jointly or severally) to you for any direct, indirect, consequential, special, incidental, punitive or exemplary damages, including without limitation, lost profits, lost savings and lost revenues, whether in negligence, tort, contract or any other theory of liability, even if the parties have been advised of the possibility or could have foreseen any such damages.

source

Leave a Reply

Your email address will not be published. Required fields are marked *